Inbound workflow01
Enrich every lead
Add company size, tech stack, job title, intent signals, and custom AI research from 150+ data sources.
Turn every inbound lead into action
Enrich, score, and route high-intent leads in minutes—so the right reps follow up with the right context.
Automated inbound at scale
Nearly 100% enrichment coverage for Anthropic
Anthropic tripled inbound lead enrichment coverage with Clay, automatically enriching, scoring, and flagging leads before they sync to Salesforce.
Read the customer storyOne system for every source
Capture the signal before the moment passes
Connect every inbound source, enrich each prospect automatically, and move qualified buyers to the right next step without manual research or routing.
FormsWebinarsEventsPaid ads
From form fill to rep follow-up
A faster path from interest to conversation
Inbound workflow02
Score for fit and intent
Apply your ICP logic and real-time signals to prioritize the leads most likely to buy.
Inbound workflow03
Route and act instantly
Send qualified leads to the right rep with the context they need, or trigger tailored follow-up automatically.
Claygent AI research
Find the context basic enrichment misses
Go beyond firmographics with AI research that pulls the custom data points your team actually uses to qualify and personalize.
01Role and seniority
02Company size and revenue
03Tech stack
04Hiring and job-change signals
05Website intent
06Custom company insights
Built for trusted handoffs
“Clay is helping us nail the fundamentals: who to target, how to identify them, and how to automate the administrative parts of getting that data into a salesperson's hands.”